SensorsData Blog
October 23, 2024
The Basics of MarTech: Understanding Its Role
Understand MarTech's role in modern marketing. Explore its tools, benefits, challenges, and future trends to enhance customer engagement and efficiency.
August 07, 2024
The Impact of Marketing Automation on the Retail Industry
In the ever-evolving retail industry, marketing automation has emerged as a vital tool for enhancing customer engagement, boosting sales, and optimizing operational efficiency.
June 26, 2024
The Essential 8 Marketing Models You Need to Master
In today's fiercely competitive market, the practicality of marketing expertise is becoming increasingly apparent.
June 26, 2024
SensorsData Co-founder & CTO Cao Jiang:Three major engines empower digital customer management
Cao Jiang, co-founder and CTO of Sensors Data, shared a new solution for enterprise digital customer management at the Sensors 2023 Data Driven Conference.
June 26, 2024
Sensors Focus Update: Getting out-of-the-box Marketing Strategy
Sensors Focus capabilities have been upgraded again, providing rich marketing strategy templates, marketing strategy link testing and cross-time zone precise marketing configuration functions to help enterprises comprehensively improve marketing efficiency.
June 26, 2024
Customer Case | The Marketing Automation Practice of Kilimall's during "Black Friday" Promotion
Kilimall, a well-known cross-border e-commerce company, used Sensors Marketing Cloud to scientifically formulate marketing strategies under the scenarios of first order conversion of new customers, activation of repeat purchases by old customers, breakpoint marketing and personalized product recommendations during the "Black Friday" promotion, and finally achieved Improved conversion rate.
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